Users can track the results of the email campaigns by viewing the Email Channel metrics.
Email Metric Tiles
Processed
Swivel has prepared the message to be delivered
Delivered
When an email has been accepted at the receiving server. This does not guarantee that the email was placed in the recipient's inbox.
Opened
When an email is viewed by the recipient.
Clicked
When an email recipient clicks a link within an email *may also display as other
Bounced
When a server cannot or will not deliver an email. Bounces are often caused by outdated or incorrectly entered email addresses. See also Blocked Emails and the Bounce Email Report.
Spam Report
When an email is marked span by the recipient.
🔍 Tip: When an email recipient unsubscribes from your emails, Swivel will suppress their email address from future mailings and add a block icon on their contact page.
🔍 Tip: When you set up your Email Domain, Swivel enables subscription tracking to allow your email recipients to unsubscribe from future emails.
Filter Recipients by Status
Navigate to the Recipients tile
From the search bar, you can search by:
Name
Current Status (Processed, Delivered, Bounced, Opened, Clicked, Unsubscribed, Marked As Spam)
Contains Status (Processed, Delivered, Bounced, Opened, Clicked, Unsubscribed, Marked As Spam)
🔍 Tip: You can also expand the > icon to view the email status for each individual contact.
